
We have invited a select group of retail experts, designers, shoppers and retail staff to SHOP:PLAY, the workshop. The workshop steps are outlined below.
We will work with four actors, who have been given customer profile character sheets to work up into believable characters. These characters will interact with the workshop audience, and new retail scenarios shall be developed.
This workshop helps to test whether performance can test and encourage innovation in retail.
Findings shall be documented here.
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